Amazon has announced it's making over 100 Prime Video original series and movies available on Freevee, its free streaming service. It seems to be a natural part of the lifespan for exclusive video content these days: In April, HBO and Warner Brothers made a bunch of their shows available for free on Roku, some of which originally aired on TV.

The full list of Prime original content expanding to Freevee isn't available yet, but titles will include The Summer I Turned Pretty, The Wheel of Time, Late Night, Troop Zero and Reacher. The 100-plus titles won't all arrive at once, as Amazon reports that new series and movies will become available on Freevee throughout the year.

It appears that Amazon is dedicated to using Freevee to capture the free-streaming market. Last year, it rebranded IMDB TV into Freevee in a move it said reflected the streaming service's free access — other names reportedly in consideration included "Zon" and "Free TV." Ads are likely a small inconvenience for many people when Amazon Prime starts at $14.99 a month or $139 a year for individuals. You can access Freevee through Amazon and its Fire TV stick or as an independent app on iOS, Android, Xbox, most smart TVs and other systems. 

Freevee already produces a range of original content, like America’s Test Kitchen: The Next Generation and Judy Justice. The streamer also offers titles outside the Amazon production family, including Schitt's Creek, John Wick and Bones. 

A Galaxy Quest series is reportedly under development for Paramount+. A new show based on the 1999 cult-classic film — a spoof of Star Trek and its fandom — will land on the streaming home of five original Trek series, according toThe Hollywood Reporter.

The sci-fi comedy followed a cast of washed-up actors making a meager living from the convention circuit after their television series — also called Galaxy Quest — was canceled. The plot involves aliens who picked up transmissions of the show from Earth, believing it to be a real-life documentary. The socially awkward extraterrestrials, gelatinous creates who take on humanoid forms, seek the actors’ leadership as their planet faces extinction. The cast eventually finds itself transported to outer space, where they reluctantly face the threat and eventually learn to live up to their TV personas. Galaxy Quest was a critical and commercial success, grossing over $90 million at the box office and gaining cult-classic status.

Paramount

If the series brings back the film’s original cast, it will have to make do without star Alan Rickman, who died of cancer in 2016. In addition to his scene-stealing turn as Alexander Dane, the movie starred Tim Allen as narcissistic William Shatner equivalent Jason Nesmith, Sigourney Weaver as Gwen DeMarco, Tony Shalhoub as Fred Kawn, Daryl Mitchell as Tommy Webber and Sam Rockwell as Guy Fleegman (a spoof of Star Trek’s expendable “redshirts”).

The new Paramount+ series is in its “early development stages.” Mark Johnson, an executive producer of the movie, returns for the upcoming series. No casting or writing decisions have been reported. Paramount TV Studios will develop the film for its streaming counterpart.

The upcoming series isn’t the first attempt to revive the IP. It was reported in 2021 that Simon Pegg and Succession writer Georgia Pritchett were helming a new series; it’s unclear whether the new project includes them. Before that, in 2015, an adaptation with the original cast was also under development. However, that one never advanced beyond the development stage after Rickman’s death and scheduling conflicts with Allen. In a 2016 interview, Rockwell told the Hollywood Reporter, “We were ready to sign up, and [then] Alan Rickman passed away and Tim Allen wasn’t available — he has [Last Man Standing] — and everybody’s schedule was all weird. It was going to shoot, like, right now. And how do you fill that void of Alan Rickman? That’s a hard void to fill.”

Instagram is rolling out several Reels updates, including a redesigned editing tool. The new-look editor, which Meta says is available worldwide on iOS and Android, pulls together video clips, audio, stickers and text into a single, more streamlined screen. "This makes it easier to align and time elements of your reel to the right moments in a more visual way," Meta wrote in a blog post. The company noted that additional editing tools are on the way as it continues to try to chip away at TikTok's dominance.

Reels creators who are looking to go viral and build their audiences on Instagram will be able to check out the top audio and hashtags on what Meta is calling a "trends destination." The tab is accessible from the dashboard. You'll be able to see how many times others have used a song and either add the audio to your own reel or save it for later.

This should help creators figure out what's popular in Reels at a given time so they can tap into trends. It's fairly easy for TikTok creators to determine what's trending in that app, so this seems like an important update for Instagram.

Instagram

On a related note, Instagram is upgrading the Reels insights page to give creators a deeper sense of how their videos are performing. You'll be able to view the total watch time and average watch time to better understand how viewers are engaging with each reel beyond view counts. If it seems most viewers are dropping off at a certain point in a video, that could help creators learn what their audience is less interested in seeing and make adjustments to their future reels. In addition, you'll get notifications showing the people who started following you from a specific reel.

Meanwhile, Instagram will expand the gifts monetization feature to more countries in the coming weeks, including Australia, Canada, France, Mexico, New Zealand and the UK. In addition, creators will be able to see exactly who tipped them with a gift so they can thank generous fans.

There are many things I think of when I hear the name "Max." There's Max Headroom, the '80s AI icon that's been on my mind a lot lately. Mad Max! Max Payne! Every friend I've ever had named Max (whose names I've always been jealous of). Even Homer Simpson's alternate persona, Max Power. But there's no universe where I associate "Max" with HBO, even though we've been living with "HBO Max" for years. "HBO" was always the dominant part of that name, whereas "Max" felt like a vestigial remnant from its sister network Cinemax.

Warner Bros.

So I'm sure that many viewers will be surprised to learn that HBO Max will be rebranded as "Max" on May 23rd. Warner Bros. CEO David Zaslav, who spearheaded the $43 billion merger between WB and his previous company Discovery, announced the new service during a media event this morning. It's been a year since Zaslav finalized that merger and announced his intentions to combine each network's content. And, given the increasingly volatile world of streaming media, he likely had to move quickly. But the rebranding seems like a missed opportunity to align the new service with something people already know and love.

Now, to be clear, Zaslav's desire to build something new makes sense. HBO Max's May 2020 launch was notoriously rocky, so much so that it led to a round of executive firings. HBO Max was a blatant attempt to catch up with Disney+, which hit 10 million subscribers just a day after its debut. But it couldn't compete with Disney's seemingly limitless library of content. A month after HBO Max arrived, AT&T (TimeWarner's owner at the time) said the service only had 4.1 million active users. The company tried to make it seem more popular by saying it had 23.6 million "wholesale" subscribers, but those were mostly existing HBO customers who had never touched the HBO Max app.

As a relatively new Warner Bros. leader, Zaslav likely wanted to make a mark with a service of his very own. (Media executives just can't help themselves, remember Jeffrey Katzenberg's Quibi?) So long HBO Max, hello something that combines HBO's prestigious content with Discovery's vast library of unscripted reality shows. During today's media event, Warner Bros. executives stressed that the company wanted to highlight HBO's world-renowned branding — "HBO is not TV, HBO is HBO!" someone proclaimed boldly. But they also hinted that the company didn't want to stuff too much into "HBO" as a concept.

I also bet that Zaslav and crew talked to plenty of advisors and focus groups who made it clear that HBO would never be considered as family-friendly as Disney. A cautious parent may not want to subscribe to an HBO service, even if it was the only way to watch a new Discovery series for kids. As one WB executive pointed out, the company used to see double-digit shares of kids programming across their many networks, but that's "virtually disappeared" in the streaming era.

With the Max refresh, Warner Bros. is trying to fix many of HBO Max's underlying problems. The company says it's aiming to increase engagement (having a ton of new content helps!), enhance retention, strengthen performance and optimize monetization. A carousel of personalized recommendations should help to surface content users may ignore, and WB says Max will also be able to alert people if their subscription payments fail. These are basic features for any modern subscription service, so it's shocking to learn that HBO Max couldn't manage them on its own.

Of course, WB is also trying to "optimize monetization" by raising the subscription cost for 4K viewers. If you want to see Game of Thrones or the upcoming Flash movie in 4K, you'll need to spend $4 more for Max's "Ultimate tier." That's similar to Netflix's 4K strategy, so it's not entirely surprising, but it's still annoying. 

Let me be truly cynical: It doesn't really matter what Max is called. We're awash in terribly-named streaming services, like Peacock and Paramount+. It would have been nice to see WB highlight one of its most prominent properties, but lopping off the first half of HBO Max probably makes more sense than trying to hype up another ridiculous media name (Hulu somehow made it work, but Quibi will forever sound dumb). 

No matter what it's called, we'll still rush to Max to catch the latest episode of Succession or The Last of Us. In this era of streaming networks dumping mountains of content on us, it's somewhat refreshing to have premium shows airing weekly. That gives us time to truly absorb major events (like the most recent Succession shocker), and space to anticipate what comes next. Ultimately, that's HBO's superpower, and Zaslav knows it. When combined with the onslaught of cheap and addictive content from Discovery, he might be able to turn Max into a true Disney+ competitor.

Star Wars: Episode VI – Return of the Jedi is heading back to theaters. At its Star Wars Celebrations event in London, Disney announced today it would rerelease the classic film in cinemas in the US, UK and other parts of the world on April 28th. The theatrical rerun will give Star Wars fans the chance to celebrate the movie ahead of its 40th anniversary on May 25th.

Return of the Jedi won’t be the first time Disney has brought an old Star Wars film to theaters. Last year saw the brief return of Rogue One: A Star Wars Story to the silver screen in anticipation of the debut of Andor on Disney+. In 2020, it was also possible to see The Empire Strikes Back in theaters in between Covid-19 lockdowns. Looking to the future, fans can look forward to three new Star Wars films, one of which will feature the return of Daisy Ridley as Rey.

Separately, Disney announced on Saturday that a new season of Tales of the Jedi is in production. Creator Dave Filoni shared the news during a Star Wars Celebrations panel dedicated to The Clone War. “Tales of the Jedi was so fun the first time, I decided to do some more,” he told event attendees. Filoni didn't say when the new season would debut, but between all the new live-action series coming to Disney+ over the next year-and-a-half, there won’t be a dearth of Star Wars content anytime soon.

The latest edition of Star Wars Celebration is underway and, along with some fresh details about shows coming to Disney+ over the next year or two, Lucasfilm revealed more info about what's ahead for the movie side of the franchise. It announced three Star Wars films, one of which will feature the return of Daisy Ridley as Rey.

That film will take place 15 years after the events of The Rise of Skywalker, the final movie in the Skywalker saga and the most recent Star Wars movie to hit the big screen. It will center around Rey forming a new Jedi Order. Academy Award winner Sharmeen Obaid-Chinoy (Ms. Marvel, Saving Face) will direct the film.

A movie from James Mangold (Logan, Indiana Jones and the Dial of Destiny) will delve into the origins of the Force and the Jedi. It will be set 25,000 years before anything else we've seen in the Star Wars universe to date, according to The Hollywood Reporter.

Meanwhile, Dave Filoni will finally get a shot at directing a live-action Star Wars movie. Filoni has been at the heart of the franchise for many years. He directed the 2008 animated film Star Wars: The Clone Wars and has been deeply involved with the recent spate of Disney+ shows, such as The Mandalorian, The Book of Boba Fett, Ahsoka and Skeleton Crew. Fittingly, the movie he's set to direct will tie the stories of those shows together and put a bow on them.

Disney and Lucasfilm haven't revealed release dates for any of these films. However, Disney's current slate includes holiday 2025 and 2027 dates for untitled Star Wars flicks.

After the last three Star Wars films (The Last Jedi, Solo and The Rise of Skywalker) didn't exactly receive wide acclaim, Disney and Lucasfilm walked back on their plans to release a movie every year. They have made several attempts to get other Star Wars films off the ground, including Patty Jenkins' Rogue Squadron, a trilogy from Game of Thrones creators David Benioff and D.B. Weiss, another trilogy from The Last Jedi director Rian Johnson and entries from Taika Waititi and Marvel Studios head honcho Kevin Feige.

All of those projects have either been canned or deprioritized, according to reports. Disney and Lucasfilm are evidently hoping these three freshly announced films will reignite Star Wars' success in movie theaters, even if we'll have to wait at least a couple of years to see the first of them.

Virgin Orbit has filed for Chapter 11 bankruptcy protection a few days after officially shutting down its space launch operations. The private space company has been burning money for a while now and reported a loss of $49.2 million in its last fiscal quarter. It tried to raise money in late 2021 by going public through an SPAC merger that was expected to raise $483 million for the company. However, it ultimately got less than half of that amount in gross proceeds. 

While Virgin Orbit carried on throughout 2022, its financial issues came to a head after its "Start Me Up" mission didn't quite go as expected. It was supposed to be a historic event as the first orbital launch from UK soil, but it failed to reach orbit due to a dislodged fuel filter. The company went into operational pause and furloughed most employees after that, in mid-March, as it sought new investors. And by the end of last month, it extended its employee furlough, because it wasn't able to close any deals. 

Virgin Orbit's late-stage discussions with Texas-based investor Matthew Brown, who was going to put $200 million into the company, reportedly broke down. It was perhaps the perfect deal for the launch provider, since that amount would've been enough to give the investor a controlling stake. A previous report by CNBC's Investing in Space newsletter said Sir Richard Branson didn't want to own the company anymore, even through the bankruptcy process, and that the Virgin Group had been rushing to find new sources of funding and buyers before the news broke. 

On March 30th, the company officially shuttered its space launch operations due to lack of funding. It flew a total of six flights from 2020, though only four of which were able to put satellites in orbit. According to Financial Times, Virgin Orbit said it expected to report $33.1 million in revenue and a net loss of around $191 million for the 2022 fiscal year. The company's search for a buyer will now proceed while protected by Chapter 11, though the process could culminate in the business being wound down if it doesn't find a new owner.

Netflix released at least one movie a week over the past two years, but for 2023, the company is changing course. According to Bloomberg, the streaming giant is restructuring its movie division and releasing fewer movies overall. Netflix will combine the team working on small projects with a budget $30 million or less and the unit that produces mid-budget films that cost $30 million to $80 million to make. The restructuring will result in a "handful" of layoffs — the company didn't specify a number — and the departure of two notable executives. Lisa Nishimura, who oversees documentaries like Tiger King and small budget films, as well as VP for film Ian Bricke are both leaving the company after over a decade. 

As Bloomberg notes, Netflix ramped up its film development efforts after studios started building their own streaming services instead of licensing their movies to the company. In addition to the units working on small and mid-budget films, Netflix has one more division developing big-budget projects. It's unclear if the last group is also affected by the restructuring.

Despite the sheer number of titles Netflix previously released, only a few had won accolades, had reached millions of hours of streaming, or had the kind of cultural impact some of the biggest blockbusters had achieved. (According to the company's Top 10 page, its most watched movies for 2021 and 2022 include Red Notice, Don't Look Up and Glass Onion: A Knives Out Mystery.) Netflix Film chief Scott Stuber reportedly decided to cut down on the titles the service is releasing this year so he could ensure that the division is producing more high-quality projects. 

Stuber didn't say how many people are losing their jobs from the shakeup, but the numbers are supposed to be smaller than the layoffs that happened at the company last year. Netflix implemented job cuts before many of its rivals in the film, TV and entertainment space did. HBO and HBO Max had to let some production staff members go as part of a larger Warner Bros. Discovery restructuring back in August, while Disney recently announced that it's laying off 7,000 workers, including those involved with media and distribution.

Rumors of an animated Scott Pilgrim show have been swirling around for years, though Netflix officially confirmed those rumors last year by announcing it was working on something. More details just dropped, however, and not only is the Scott Pilgrim anime a real thing, but it is currently in production and features the entire cast of the original 2010 movie.

We mean the entire cast, including Michael Cera, Mary Elizabeth Winstead, Ellen Wong and Mae Whitman. Some cast members have become major stars in the years since the film’s original release, but they are also returning. In other words, expect to hear the dulcet tones of Chris Evans, Brie Larson, Kieran Culkin and Aubrey Plaza as they reprise their original roles.

There’s also plenty of behind-the-scenes folks coming back for this animated follow-up. The big name here is original director Edgar Wright, who is returning as an executive producer and seems to be heavily involved if his tweets are any indication. Bryan Lee O’Malley, the original creator of the Scott Pilgrim comic, is one of the showrunners. Wright even tweeted to suggest that the film’s original composers, legendary chiptune band Anamanaguchi, would be back in some capacity.

Netflix has dropped a trailer, but it does not feature any actual footage, so the look and feel of the animation are still unknown. Additionally, no official release date has been announced, so it may be a while before we see what this new interpretation looks like. It’s time to play the waiting game again, but at least we know it’s actually coming this time. In the meantime, there is the original movie to watch, comics to read and a video game to play.

Apple's long-expected Martin Scorsese movie has a release date — for theaters, that is. The company has revealed that Killers of the Flower Moon will get a wide theatrical release on October 20th following a "limited" run starting October 6th. The company hasn't said when the film will be available to Apple TV+ users, but the streaming launch will come after the theater exclusivity period ends. This is Apple's first movie to get a widescale big-screen debut before going online.

Killers of the Flower Moon is an adaptation of David Grann's namesake book. It covers the fledgling FBI's investigation of murders of Osage Nation members in the early 1920s after the tribe won rights to oil profits on its land. Scorsese both directed the movie and co-wrote it alongside Eric Roth (of Dune and Mank fame). The cast includes more than a few big-name stars and Scorsese favorites, including Robert DeNiro, Leonardo DiCaprio and Lily Gladstone.

Scorsese struck a multi-year deal with Apple in spring 2020 that covered both movie and television projects. While the exact terms aren't clear, Killers reportedly has a budget topping $180 million. The pact came just months after Netflix's Scorsese film, The Irishman, received a massive audience but failed to win any Oscars.

The strategy of releasing a movie in theaters first isn't new. Industry awards like the Oscars frequently require movies to show in theaters before they qualify, and it's no secret that streaming giants like Apple, Amazon and Netflix chase after these awards for the publicity they bring. Apple's CODA was the first streamer to win a Best Picture Oscar, for instance. The scope of this premiere is new to Apple, though, and the company is clearly willing to spend on A-list talent to potentially clinch some statuettes and boost its credibility in Hollywood.