The latest version of Apple's AirPods Pro is back on sale for $190 at Amazon and Target, which is only a dollar more than the lowest price we've tracked. We've seen this new model briefly fall this low a few times since arriving in September, and there's at least some chance it could drop farther by Black Friday, but the discount is still $60 less than Apple's usual price. It also beats the deal we saw over the weekend by $10. 

As a refresher, this variant of the AirPods Pro comes with a USB-C charging case to match the latest crop of iPhones. It technically has a higher IP54 dust-resistance rating and will support lossless audio with the upcoming Vision Pro headset as well. Other than that, though, it's essentially the same as the Lightning-based model that Apple launched last year. 

That's not a bad thing: We gave that pair a review score of 88 at launch for its effective active noise cancellation (ANC), pleasantly warm sound, superb transparency mode and easy pairing with other Apple devices. You really need to be a dedicated Apple user to get the most out of it but, if so, perks like Find My tracking and hands-free Siri can also be useful. A software update last month added a few new helpful features as well, including an "Adaptive Audio" mode that blends the ANC and transparency modes based on your surroundings and can automatically lower the volume when you start speaking to somebody else.

We wouldn't call the AirPods Pro the best wireless earbuds overall: Their six-ish hours of battery life is just average, there's no way to customize the EQ and the touch controls take some getting used to. If you want a similar pair that's more suitable for the gym, the Beats Fit Pro (which is also on sale) would be a better choice. But the AirPods Pro remain a compelling option for those firmly planted in Apple Land, which is why they're the "best for iOS" pick in our wireless earbuds buying guide.

The only small caveat here is a Bloomberg report from last week that detailed Apple's plans to revamp its entire AirPods lineup starting next year. According to the report, this refresh will include a version of the standard AirPods with ANC and a redesigned AirPods Pro that may include new hearing health features. Bloomberg says most of those headphones won't arrive until late 2024, however, while the new AirPods Pro won't release until 2025.

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Apple's Scary Fast event was an unexpected but welcome treat for Mac fans this season. And in true Halloween slasher movie fashion, Apple has officially ended the life of one of its most controversial laptops: the 13-inch MacBook Pro. For years, this model was an absolute star with its Pro-level specs and impressive build quality. However, as Apple updated and released newer laptops, the 13-inch MacBook Pro started looking less appealing, especially when Apple’s own chips made their way into the Mac. At this point, Apple's move to discontinue the 13-inch MacBook Pro doesn't come as a surprise.

The laptop hit a rough patch in 2016 with the introduction of the Touch Bar, which came as a part of a major redesign. The new look also included a thinner chassis, changes to the keyboard, a larger trackpad, Touch ID and the removal of all ports except the Thunderbolt ports and a headphone jack. As you may remember, the Touch Bar was a total hit or miss among the masses. Some people loved the innovation and the "magical" Touch Bar while others found it clumsy and not very useful. Apple eventually removed the Touch Bar by introducing the latest 14-inch and 16-inch MacBook Pro models, but kept it on the 13-inch MacBook Pro.

Beck Diefenbach / Reuters

In 2023, the 13-inch MacBook Pro is a good laptop but it’s just not worth the investment anymore. The base model comes with Apple's M2 chip, which has given a nice little boost. It has an 8-core CPU, a 10-core GPU and comes standard with 8GB of RAM and 256GB storage, both of which can be bumped up for an additional cost. For day-to-day tasks and light work, it still performs well enough but well enough just doesn't cut it anymore for a "Pro" laptop. Especially when the new MacBook Air offers so much more and the 14-inch MacBook Pro has a better screen and more ports pro users actually need. Even so, Apple claimed for years that the 13-inch MacBook Pro remains one of its best-selling models. This likely has more to do with its lower price point.

Apple probably kept the model around as a budget-friendly Pro option, starting at $1,299, while the cheapest 14-inch model was $1,999. But with tonight’s introduction of the M3 14-inch MacBook Pro for $1,599, the 13-inch simply no longer makes sense — which would explain Apple's decision to move away from this one.

Follow all of the news from Apple’s "Scary Fast" October event right here.

On Monday at its “Scary Fast” event, Apple announced an updated line of 14- and 16-inch MacBook Pros featuring a range of new M3 chips and Space Black chassis.

Compared to a similarly specced M2 model, a base M3 14-inch MacBook Pro will now start at $1,599 ($400 less than its predecessor) with prices going up from there for configurations with M3 Pro or M3 Max processors. Meanwhile, a base 16-inch MacBook Pro with an M3 Pro chip will have the same $2,499 starting price as its M2 Pro-equipped predecessor.

The fresh Space Black color option–which looks more like a matte charcoal gray in person–will be available on both 14- and 16-inch systems with M3 Pro and M3 Max chips and helps hide fingerprints better than the classic silver models. The rest of the laptops’ hardware will remain largely the same including features such as Apple’s 1080p FaceTime cameras and six-speaker sound systems. The one small change is that the Liquid Retina XDR displays on the new M3 MacBook Pros can now display SDR content 20 percent brighter than before with peaks of 600 nits (up from 500 nits on the previous generation).

Apple

That said, thanks to the new M3 chips, these refreshed MBPs should have some very notable boosts in performance. In general use, Apple claims a 14-inch M3 MacBook Pro is 60 percent faster than a 13-inch M1 model while still offering up to 22 hours of battery life. And if you move up to a laptop with an M3 Pro chip, you’re looking at 40 percent faster performance than an equivalent M1 Pro MBP. Finally, 14- and 16-inch M3 Max systems will support up to a massive 128GB of unified memory for improved workflows in apps like MATLAB, DaVinci Resolve and others. However, the most stunning figure is that when compared to the fastest Intel-based MacBook Pros (which date back to 2021), Apple is touting 11x faster performance for systems equipped with M3 Max chips.

Another important upgrade on the M3 chips is that they support hardware acceleration for both ray tracing and mesh shading. This could prove to be a massive improvement for gamers or people like animators and 3D modelers, who will be able to take advantage of the M3’s more efficient on-chip processing power in supported apps.

Apple

Pre-orders for all the new M3 MacBook Pro models go live today with M3 and M3 Pro systems shipping as soon as next week on November 7, with M3 Max configs slated to arrive slightly later next month. The 14-inch M3 MacBook Pro will start at $1,599 ($1,499 for education) or $1,999 for one with an M3 Pro ($1,849 for education) while the 16-inch M3 Pro MacBook Pro will start at $2,499 ($2,299 for education).

Follow all of the news from Apple’s "Scary Fast" October event right here.

Apple had a bit of a Halloween treat for Mac desktop aficionados at its "Scary Fast" event. As expected, the 24-inch iMac is getting more oomph thanks to Apple's new M3 chipset. According to the presentation in tonight's Apple Event, the latest model will be up to twice as fast as the last iMac, which has an M1 chipset. Those making the switch from an Intel-based iMac will find that the new model is up to 2.5 times faster than some of the most popular 27-inch models.

The M3 has an eight-core CPU and up to a 10-core GPU. The graphics cores support hardware-accelerated mesh shading and ray-tracing. The chipset has a 16-core Neural Engine and support for up to 24GB of unified memory too.

Compared with the M1 iMac from 2021, the M3-powered version will deliver up to a 30 percent speed boost in Safari and productivity apps such as Microsoft Excel, Apple says. The company notes that games will run at up to 50 percent improved frame rates too. Creatives will be able to edit and play back up to 12 4K video streams, three times as many as before. Apple also says that processing images in apps such as Adobe Photoshop and tackling video projects in Final Cut Pro and Adobe Premiere Pro will be up to twice as fast.

Apple

There aren't too many upgrades elsewhere in the latest Mac. Apple is sticking with a 4.5K Retina display, for instance. There are some handy changes on the connectivity front. The latest iMac supports Wi-Fi 6E and Bluetooth 5.3 — the M1 iMac had Wi-Fi 6 and Bluetooth 5.0. Still, the M3 iMac might be worth the upgrade for those who have been clinging onto an older model.

Orders for the M3 iMac open today and it will ship on November 7. The base model comes with an eight-core GPU, two Thunderbolt ports, Magic Keyboard, and Magic Mouse. However, it once again has a paltry 256GB of SSD storage and 8GB of unified memory. This variant will run you $1,299 (or $1,249 for education). It's available in green, pink, blue and silver.

If you'd like an M3 iMac that has a 10-core GPU, that starts at $1,499 ($1,399 for education). Other upgrades include two additional USB 3 ports, a Gigabit Ethernet port and Magic Keyboard with Touch ID. However, the base storage and RAM remain the same at 256GB and 8GB, respectively. This model is available in green, yellow, orange, pink, purple, blue and silver.

If you're more of a laptop fan, Apple also announced 14- and 16-inch MacBook Pro models with the M3, M3 Pro and M3 Max chipsets — you can get all the details on those here.

Follow all of the news from Apple’s "Scary Fast" October event right here.

Apple had a bit of a Halloween treat for Mac desktop aficionados at its "Scary Fast" event. As expected, the 24-inch iMac is getting more oomph thanks to Apple's new M3 chipset. The company says the latest model will be up to twice as fast as the last iMac, which has an M1 chipset. Those making the switch from an Intel-based iMac will find that the new model is up to 2.5 times faster than some of the most popular 27-inch models.

The M3 has an eight-core CPU and up to a 10-core GPU. The graphics cores support hardware-accelerated mesh shading and ray-tracing. The chipset has a 16-core Neural Engine and support for up to 24GB of unified memory too.

Compared with the M1 iMac from 2021, the M3-powered version will deliver up to a 30 percent speed boost in Safari and productivity apps such as Microsoft Excel, Apple says. The company notes that games will run at up to 50 percent improved frame rates too. Creatives will be able to edit and play back up to 12 4K video streams, three times as many as before. Apple also says that processing images in apps such as Adobe Photoshop and tackling video projects in Final Cut Pro and Adobe Premiere Pro will be up to twice as fast.

Apple

There aren't too many upgrades elsewhere in the latest Mac. Apple is sticking with a 4.5K Retina display, for instance. There are some handy changes on the connectivity front. The latest iMac supports Wi-Fi 6E and Bluetooth 5.3 — the M1 iMac had Wi-Fi 6 and Bluetooth 5.0. Still, the M3 iMac might be worth the upgrade for those who have been clinging onto an older model.

Orders for the M3 iMac open today and it will ship on November 7. The base model comes with an eight-core GPU, two Thunderbolt ports, Magic Keyboard, and Magic Mouse. However, it once again has a paltry 256GB of SSD storage and 8GB of unified memory. This variant will run you $1,299 (or $1,249 for education). It's available in green, pink, blue and silver.

If you'd like an M3 iMac that has a 10-core GPU, that starts at $1,499 ($1,399 for education). Other upgrades include two additional USB 3 ports, a Gigabit Ethernet port and Magic Keyboard with Touch ID. However, the base storage and RAM remain the same at 256GB and 8GB, respectively. This model is available in green, yellow, orange, pink, purple, blue and silver.

Follow all of the news from Apple’s "Scary Fast" October event right here.

There's nothing truly spooky about Apple's new M3 chips — except, perhaps, for how scared they'll make Intel, AMD and Qualcomm. During its "Scary Fast" Halloween Eve product event (at 8PM Eastern Apple, really?) the company officially debuted its new M3, M3 Pro and M3 Max chips. They'll be featured in the revamped MacBook Pro 14-inch and 16-inch, as well as the 24-inch iMac, which never got an M2 refresh.

Apple is mainly positioning the M3 chips as major upgrades over its M1 hardware — if you bought an M2 system, you're probably not itching for a replacement just yet. The M3's GPU is the biggest leap forward, delivering new features like hardware-accelerated raytracing and mesh shading, which will enable more realistic lighting and better geometry handling. Apple claims the M3's GPU is 1.8 times faster than the M2 and 2.5 times faster than the M1 in "Pro apps" — as usual, the company didn't reveal its testing criteria. You can also expect better power efficiency, as the M3's GPU can hit the M1's performance level while using half the power.

Here's how Apple's new hardware breaks down: The plain M3 features an 8-core CPU (made up of four performance cores and four efficiency cores) and a 10-core GPU. Apple claims it's up to 35 percent faster than the M1, and it can also support up to 24GB of unified RAM. The M3 Pro ups the ante with a 12-core CPU (six performance, six efficiency) and an 18-core GPU. It can squeeze in up to 36GB of memory, and Apple says that it's single-threaded performance is up to 30 percent faster than the M1 Pro.

Apple

And then there's the M3 Max, featuring a 16-core CPU (12 performance, four efficiency, a 40-core GPU and support for up to 128GB of RAM. Apple claims it's up to 80 percent faster than the M1 Max. It also sports two ProRes engines to satisfy even the most demanding video professionals.

The M3 chips are also notable for being the first PC chips built on a 3 nanometer process, rather than the M1 and M2's 5nm process. The increased transistor density helps with power efficiency, as well as providing better overall performance. According to Apple, the M3's performance cores are 15 percent faster than the M2's, while the efficiency cores are 30 percent faster. 

Given that Apple just debuted the 3nm A17 Pro for the iPhone 15 and 15 Pro, it's not too surprising that the M3 has been similarly shrunken down. In comparison, AMD debuted its 4nm Ryzen 7040 chip this year, and Intel plans to launch its Core Ultra Meteor Lake laptop chips in December, which is built on the "Intel 4" platform (using a 7nm process). The differences between architectures, some of which rely on newer tech like 3D stacking, makes it difficult to directly compare processing node sizes. But for now, Apple can lord its 3nm figure over the rest of the PC world.

When it comes to other upgrades, Apple says the M3's Neural Engine, which handles AI tasks, is up to 60 percent faster than M1 chips. The M3 also sport a media engine with hardware acceleration for H.264, HEVC, ProRes (both standard and RAW). That engine also finally supports AV1 video decoding, which should make streaming AV1 content more power efficient.

Like most chip makers, it makes sense for Apple to follow up a major release like the M1 with a minor refresh like the M2. The M3 needs to prove itself to be the substantial upgrade over the M1 that Apple claims. And with the addition of ray tracing and better graphics, it may finally make Macs more enticing for developers and gamers alike. (Just in time for major titles like Death Stranding and Resident Evil Village to hit the App Store.)

Follow all of the news from Apple’s "Scary Fast" October event right here.

Meta has confirmed it will start offering Facebook and Instagram users in Europe an ad-free subscription option in November. Those in the European Union, European Economic Area and Switzerland will be able to use both platforms without ads for a monthly fee of €10 ($10.61) if they sign up on the web or €13 ($13.79) if they take out a subscription through iOS and Android apps. The difference is to account for the cut of in-app payments that Apple and Google take.

Meta says that subscribers’ data will not be used for advertising purposes. For the time being, the subscription will cover all linked accounts in a user's Accounts Center. Starting on March 1 next year, users will need to pay an extra €6 on the web and €8 more on iOS and Android for each linked account on which they want to have an ad-free experience.

Users will still have the choice to use Facebook and Instagram for free but with ads in their feeds. Meta says it will "continue to offer people free access to our personalized products and services regardless of income."

The company claims it’s starting to offer the ad-free plan to comply with “evolving European regulations” such as the Digital Markets Act and stricter interpretations of the General Data Protection Regulation. Privacy regulators in the EU have pressured Meta to seek explicit consent from users before showing them targeted ads based on their activity. The company offered to oblige with that request but reportedly suggested to regulators that it should be able to charge users who opt out, likely in an attempt to make up for any shortfall in revenue. It says the Court of Justice of the European Union stipulated in a ruling "that a subscription model, like the one we are announcing, is a valid form of consent for an ads funded service."

Reports over the last couple of months have suggested Meta would start offering ad-free plans in Europe as part of an effort to sate EU regulators, who haven't shied away from penalizing the company. In May, the bloc fined Meta $1.3 billion for moving EU citizens' data to servers in the US. It was previously reported that the ad-free plans could cost as much as $17 per month, but that isn't quite the case.

Meanwhile, as part of its shifting ad strategy in Europe, Meta will temporarily stop showing any ads to users aged under 18 in areas where the ad-free subscription is available, as first reported by The Wall Street Journal. This will come into effect on November 6. Earlier this year, Meta placed stricter limits on the data that advertisers can use to show teens targeted ads.

This is the first time that Meta has offered an ad-free subscription option. Confirmation of the plans follows X (formerly Twitter) starting to offer two additional Premium (formerly Twitter Blue) tiers last week. The more expensive one of these allows users to get rid of ads for $16 per month.

Samsung has unveiled the Galaxy Z Flip 5 Retro, a limited-edition foldable that pays homage to the SGH-E700 (AKA the SGH-E715 in the US), which came out 20 years ago in 2003. It has the same indigo blue and silver color combo as the original and a few special widgets, but it’s otherwise the same foldable flip phone from earlier this year. This special edition will go on sale in Korea and several countries in Europe, but not the US.

Samsung

The SGH-E700 was Samsung’s first mobile phone with an integrated antenna and became a certified hit, selling more than 10 million units. Weirdly, this isn’t even the first time Samsung has tugged at nostalgia strings with this phone: in 2007, Samsung effectively reissued the same phone with new radios as a nostalgia play, even though it was only four years old at the time.

— Mat Smith

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What we got right (and wrong) about Elon Musk’s takeover of Twitter

One year later, it’s X.

Getty Images

Exactly one year has passed since Elon Musk, fresh off a months-long legal battle that forced him to buy the company, strolled into Twitter headquarters carrying a sink. We weren’t entirely sure what to expect. But there was no shortage of predictions about just how messy and chaotic Twitter might become under Musk’s leadership. The biggest twist, however, might be Meta making its Twitter rival, Threads, into a viable (if flawed) alternative. Karissa Bell walks through what did (and didn’t) happen when Musk took charge.

Continue reading.

Threads is working on an API for developers

Threads aims to be the place for public conversations online.

Threads was missing a lot of features users would expect from a service similar to Twitter (now X) when it launched. But over the past few months, it has added more new features, but as it still doesn’t have an API, third-party developers can’t create features with hooks into their services. For example, local transport agencies can’t automatically post service alerts when a train is delayed.

According to Instagram chief Adam Mosseri, though, Threads is working on an API for developers — he just has some reservations. He’s concerned the API’s launch could mean “a lot more publisher content and not much more creator content.” Mosseri may be hinting at the early days of Threads, where people’s feeds were dominated by brands and accounts with (presumably) social media staffers posting up a storm.

Continue reading.

Google’s default search engine status cost it $26 billion in 2021

The figure was revealed in the DOJ’s antitrust trial against the search giant.

Google VP Prabhakar Raghavan testified the company paid $26.3 billion in 2021 for maintaining default search engine status and acquiring traffic. Most of that likely went to Apple, in order to remain the default search option on iPhone, iPad and Mac.

Raghavan, who was testifying as part of the DOJ’s ongoing antitrust suit against the company, said Google’s search advertising made $146.4 billion in revenue in 2021, which puts the $26 billion it paid for default status in perspective. The executive added that default status made up the lion’s share of what it pays to acquire traffic.

Continue reading.

How to watch Apple’s Scary Fast event

The night time is the right time for new iMacs and laptops.

Apple’s holding another streaming event today, Monday October 30, at 8PM ET. Yes, that’s in the dead of night, and you can watch the stream on YouTube, on Apple’s website and on Apple TV devices. Here’s what you can expect to see.

Watch here.

Apple’s refreshed second-generation AirPods Pro are down to just $200 on Amazon in a discount almost as good as we saw during October’s Prime Day event. The deal cuts $50 off the normal price of $250. The second-generation AirPods Pro got an upgrade in September that brought improvements to durability and a USB-C port for charging the MagSafe case more conveniently, replacing the Lightning port. While the price could dip down even lower as Black Friday approaches, this is one of best deals we’ve seen as of late.

The upgraded second-generation AirPods Pro have an IP54 rating for better dust resistance than their predecessor. They also received new audio features with the release of iOS 17 that further improves upon the listening experience, including Adaptive Audio, Conversation Awareness, and Personalized Volume. The second-generation AirPods Pro get up to six hours of battery life, with up to 30 hours using the charging case. Even before the upgrade, we counted them among the best earbuds you can get today.

Apple also introduced lossless audio with Apple Vision Pro for the refreshed second-generation AirPods Pro, which buyers will get to appreciate once they finally have the headset in their hands. Otherwise, the AirPods Pro are a top choice for use with the Apple ecosystem of devices, with features like active noise cancellation and an impressive transparency mode. At $200 right now, they’re only $10 more than they were going for on Prime Day.

If you’re looking for something with fewer bells and whistles, Apple’s third-generation AirPods are discounted too. Right now, they’re just $150 on Amazon.

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Apple’s holding another streaming event on October 30 at 8PM ET. Yes, that’s in the dead of night during the spookiest of seasons. The company’s calling it a “Scary Fast” event, which certainly makes it seem like there will be some hardware announcements. You can watch the stream on YouTube, on Apple’s official website and on Apple TV devices. Or, you can just keep this page open, as the stream’s embedded below.

So what’s on the docket for this Halloween-adjacent stream? We already had the big iPhone 15 reveal, so that leaves the company’s desktop and laptop computers. Given the event’s name, it’s highly likely Apple will drop the long-awaited M3 chip. It’s been nearly 17 months since the M2 debuted and, well, Moore’s law and all of that. For reference, it was 19 months between the M1 launch and the M2 debut.

Chips are only as good as the gadgets they power, so there should be a couple of hardware announcements to go along with that “scary fast” M3 chipset. Apple analysts Ming-Chi Kuo and Bloomberg's Mark Gurman both suggest that an M3-powered MacBook Pro will take center stage at the event.

It’s also high-time that Apple released some new iMacs, as it’s been well over two years since 2021’s colorful refresh. Gurman has reported that the event will likely see the introduction of a new 24-inch iMac, also powered by the rumored M3 chip. He notes that current iMacs are in short supply at retail stores and that this typically indicates a forthcoming upgrade.

There could also be some iPad announcements at the event. If the whole stream revolves around M3-powered products, it’s more likely we’ll get a new iPad Pro than a standard entry-level tablet. However, it’s only been a year since the most recent iPad Pro debuted, though 2022’s release was merely a modest upgrade. Of course, other iPad models could get some love, setting them up to launch just in time for the holidays.

There could be some surprises, but we just got new iPhones and watches, and we know the Vision Pro isn’t due until next year, so that doesn’t leave a whole lot of options. At the very least, Apple presenters will likely be forced to wear Halloween costumes, which should be fun. Maybe we’ll see Tim Cook dressed as that blue smurf cat that blew up on TikTok earlier this month.