Today, June 20th, 2015, Massimo Banzi, Co-founder of Arduino, and Eric Pan, founder and CEO of Seeedstudio announced at Maker Faire Shenzhen 2015 a strategic partnership between Arduino LLC and Seeedstudio.

Seeedstudio will manufacture and distribute Arduino LLC products using the new Genuino brand in China and other Asian markets.

The new Genuino name certifies the authenticity of boards, in line with the open hardware and open source philosophy that has always characterized Arduino. Genuino is Arduino LLC new sister-brand created by co-founders Massimo Banzi, David Cuartielles, Tom Igoe and David Mellis for markets outside of the USA.

“We are very excited to partner with SeeedStudio to manufacture our products in China. We’ve known and appreciated Seeed for years, we share the same values and I think they are one of the most forward looking companies in China” said Massimo Banzi.

And he also explained about Genuino: “Arduino is very popular in China but the brand is used heavily without permission. Genuino allows the market to clearly identify which products are contributing to the Open Source Hardware process. With Genuino, the Arduino.cc community will easily be able to recognize the partners who are contributing to support the development of the platform.”

Eric Pan, founder of Seeedstudio, explained: “Arduino is becoming a global language of making, we are proud to help provide Genuino branded localized products to carry on the conversation in China. Here we already have a huge Arduino user base and growing, it’s time to get us involved deeper with global ecosystem. “

Genuino-branded products will be sold on Seeed’s store on Taobao and soon on http://www.genuino.cc.

The partnership between Arduino LLC and Seeedstudio is a bold new step of a global development plan by Arduino LLC. Arduino LLC has recently launched the Genuino brand and is already working with market-leading, innovative manufacturers/distributors in Asia, Europe, South America, Canada and Africa.

Hackster is a hardware creation community and since last february has been organizing Hardware Weekends with hackathons all over US. On Saturday and Sunday June 26th and 27th  it’s  coming back to New York City for the last time in 2015.  This hackathon is focused on open source hardware and the maker communities across America: all ages and skill levels are welcome (Children under 16 should be accompanied by an adult.)

Here’s a short video from their event taking place at Kickstarter offices last month and some pictures past events.

Hackster is providing all the food, tools, soldering stations, 3D printers, workshops and gear (Arduinos, Particle, LinkItOne, Intel Edison, Pebble, Smart Things, and software from Autodesk, Azure and more!)

$1000 Grand Prize from Microsoft and Arduino Zeros from Hackster!

Register your participation here.  It’s going to be a lot of fun!

Hackster is a hardware creation community and since last february has been organizing Hardware Weekends with hackathons all over US. On Saturday and Sunday June 26th and 27th  it’s  coming back to New York City for the last time in 2015.  This hackathon is focused on open source hardware and the maker communities across America: all ages and skill levels are welcome (Children under 16 should be accompanied by an adult.)

Here’s a short video from their event taking place at Kickstarter offices last month and some pictures past events.

Hackster is providing all the food, tools, soldering stations, 3D printers, workshops and gear (Arduinos, Particle, LinkItOne, Intel Edison, Pebble, Smart Things, and software from Autodesk, Azure and more!)

$1000 Grand Prize from Microsoft and Arduino Zeros from Hackster!

Register your participation here.  It’s going to be a lot of fun!

Like the LilyPad Arduino boards, the Arduino Gemma is designed to create interactive projects you can wear. It can be sewn into clothing and other fabric with conductive thread and be connected to sensors and actuators.

After you explored the Getting Started page and learn how to move the first steps with it, it’s time to explore its features with a real project.

Becky Stern from Adafruit recently created a tutorial for making a vibrating mindfulness bracelet and learn the basics of wearables with Gemma! It’s like that “stand up every hour” feature you find on smart watches, but DIY.

The guide shows you how to solder up the circuit using an Arduino Gemma microcontroller, small pager motor, as well as how to whip up a cute linked leather bracelet to hold everything.

Build yourself a buzzing bracelet for subtle haptic feedback as time passes! It’s great for reminding yourself to get up and walk away from your desk for a few minutes each hour, or just as a way to have a new awareness of how the perception of passing time varies based on what you’re doing.

You’ll whip up a vibrating motor circuit using a transistor, resistor, and diode, and use GEMMA to control the frequency of vibration in between low-power microcontroller naps. The circuit lives inside a linked leather/rubber bracelet, but you could build it into whatever you please. This project involves some precision soldering, but is otherwise quite easy!

Read the bill of materials, follow the steps and create your Buzzing Mindfulness Bracelet on Adafruit.

Like the LilyPad Arduino boards, the Arduino Gemma is designed to create interactive projects you can wear. It can be sewn into clothing and other fabric with conductive thread and be connected to sensors and actuators.

After you explored the Getting Started page and learn how to move the first steps with it, it’s time to explore its features with a real project.

Becky Stern from Adafruit recently created a tutorial for making a vibrating mindfulness bracelet and learn the basics of wearables with Gemma! It’s like that “stand up every hour” feature you find on smart watches, but DIY.

The guide shows you how to solder up the circuit using an Arduino Gemma microcontroller, small pager motor, as well as how to whip up a cute linked leather bracelet to hold everything.

Build yourself a buzzing bracelet for subtle haptic feedback as time passes! It’s great for reminding yourself to get up and walk away from your desk for a few minutes each hour, or just as a way to have a new awareness of how the perception of passing time varies based on what you’re doing.

You’ll whip up a vibrating motor circuit using a transistor, resistor, and diode, and use GEMMA to control the frequency of vibration in between low-power microcontroller naps. The circuit lives inside a linked leather/rubber bracelet, but you could build it into whatever you please. This project involves some precision soldering, but is otherwise quite easy!

Read the bill of materials, follow the steps and create your Buzzing Mindfulness Bracelet on Adafruit.

Last month Massimo Banzi gave a lecture at the Computer History Museum in Mountain View (California, US). It was titled The Arduino Experience and covered the historical origins of Arduino, including a explanation of the process of designing tools which make digital technology accessible to people who are not experts, and the essential role of the larger Arduino ecosystem that supports it. After the keynote Len Shustek, chairman of the board of the Museum, curated a session of Q&A. If you didn’t have the chance to be there, the recorded video is online and you can watch it now:

Last month Massimo Banzi gave a lecture at the Computer History Museum in Mountain View (California, US). It was titled The Arduino Experience and covered the historical origins of Arduino, including a explanation of the process of designing tools which make digital technology accessible to people who are not experts, and the essential role of the larger Arduino ecosystem that supports it. After the keynote Len Shustek, chairman of the board of the Museum, curated a session of Q&A. If you didn’t have the chance to be there, the recorded video is online and you can watch it now:

One year ago Arduino and Atmel unveiled the new Arduino Zero. Today, after some months of beta-testing, we are happy to have the board finally available for purchase on the US Store.

Arduino Zero is a simple and powerful 32-bit extension of the well-known Arduino UNO. It allows creative individuals to realize truly innovative ideas especially in areas like smart IoT devices, wearable technology, high-tech automation, and robotics. Arduino Zero acts also as a great educational tool for learning 32-bit application development.

Powered by Atmel SAMD21 MCU, Arduino Zero features a 32-bit ARM Cortex® M0+ core. One of its “most wanted” features is the Atmel Embedded Debugger (EDBG), which provides a full debug interface without the need for additional hardware.

Arduino Zero’s silk has an additional graphic element: the Genuino logo. Genuino is the Arduino sister brand from the Arduino founders (M. Banzi, D. Cuartielles, T. Igoe, D. Mellis), team and community. We added the Genuino logo to the Arduino Zero to stress its authenticity, and to make it easier for the Arduino community to spot original boards. We are going to include this logo to all genuine Arduino boards from now on.

To start using the board you need to download the latest version of the IDE (1.6.5), which comes with a set of great improvements:

• a new modern editor (thanks @ricardojlrufino)
• serial monitor stays open while you upload a new sketch (thanks @avishorp and @Wackerbarth)
• File > Open Recent menu shows the last 5 opened sketches
• Tons of fixes and improvements: the list is available here. They are 470 issues closed since previous version, 1.6.4: massive!

Learn more about the Arduino Zero and get started with it at the following links:

– Updated Arduino Zero product page

– Getting Started Page

– Github repository

– Interact in the Arduino Forum

And if you are one of the lucky ones and have Arduino Zero in your hands, start practicing its features with the following tutorials:

- Arduino Zero Low Power Overview

It shows the low power characteristics of the Arduino Zero thanks to a low power microcontroller using the 32 bit ARM Cortex M0+ architecture.

– Simple Audio Feature

It shows how to experiment with sound starting to play a wave file stored on the SD card.

One year ago Arduino and Atmel unveiled the new Arduino Zero. Today, after some months of beta-testing, we are happy to have the board finally available for purchase on the US Store.

Arduino Zero is a simple and powerful 32-bit extension of the well-known Arduino UNO. It allows creative individuals to realize truly innovative ideas especially in areas like smart IoT devices, wearable technology, high-tech automation, and robotics. Arduino Zero acts also as a great educational tool for learning 32-bit application development.

Powered by Atmel SAMD21 MCU, Arduino Zero features a 32-bit ARM Cortex® M0+ core. One of its “most wanted” features is the Atmel Embedded Debugger (EDBG), which provides a full debug interface without the need for additional hardware.

Arduino Zero’s silk has an additional graphic element: the Genuino logo. Genuino is the Arduino sister brand from the Arduino founders (M. Banzi, D. Cuartielles, T. Igoe, D. Mellis), team and community. We added the Genuino logo to the Arduino Zero to stress its authenticity, and to make it easier for the Arduino community to spot original boards. We are going to include this logo to all genuine Arduino boards from now on.

To start using the board you need to download the latest version of the IDE (1.6.5), which comes with a set of great improvements:

• a new modern editor (thanks @ricardojlrufino)
• serial monitor stays open while you upload a new sketch (thanks @avishorp and @Wackerbarth)
• File > Open Recent menu shows the last 5 opened sketches
• Tons of fixes and improvements: the list is available here. They are 470 issues closed since previous version, 1.6.4: massive!

Learn more about the Arduino Zero and get started with it at the following links:

– Updated Arduino Zero product page

– Getting Started Page

– Github repository

– Interact in the Arduino Forum

And if you are one of the lucky ones and have Arduino Zero in your hands, start practicing its features with the following tutorials:

- Arduino Zero Low Power Overview

It shows the low power characteristics of the Arduino Zero thanks to a low power microcontroller using the 32 bit ARM Cortex M0+ architecture.

– Simple Audio Feature

It shows how to experiment with sound starting to play a wave file stored on the SD card.

After Arduino Day we received a lot of pictures from 266 events in 77 countries all over the world and they were really cool That’s why we created a poster and would like to share it with you: